Elead
CRM
Elead (Elead CRM) is a CDK Global automotive dealership CRM covering sales, lead management, and customer communication.
Integration surface
- Public API
- Yesdocs ↗
- Access model
- partner gated
- Auth
- OAuth 2.0
- MCP server
- Not yet
- Capabilities
- Leads & CRM:readspec domain →docs ↗
Standard alignment
- Conformance
- Not assessed
- Spec version
- unknown
- Certified
- No
Provenance & trust
- Source
- indexed from public docs
- Last verified
- 2026-06-19
- Contributor
- AutomotiveMCP
- Entry source
- content/directory/elead.mdx ↗
Notes
Elead is a CDK Global brand. Its APIs are distributed via CDK's Fortellis Automotive Commerce Exchange (Sales Customers, Sales Opportunities, Sales Activities, Product Reference Data). The documented customer query endpoint reads customer/prospect data and requires an OAuth 2.0 token plus a marketplace Subscription-Id, so access is partner-gated via a Fortellis account. No MCP server is documented.
Discussion
Compare notes on integrating Elead — share patterns, gotchas, and questions about its API with people doing the same work.
Listing reflects publicly available integration information. It does not imply endorsement, membership, or certification by the Council.